4 mistakes to avoid when buying a new perfume ! Have we fallen in love with the new Montale Oud Pashmina fragrance? Or maybe the new Shiseido Ginza and we don't know which one to choose? So we try them all and in the end we don't understand anything anymore.
Let's pay attention and discover with us how to avoid 4 mistakes when choosing a new perfume!
1. Smell the perfume from the cap without spraying it : how many times do we not spray the perfume and smell it from the cap? Totally wrong! The perfume must be sprayed on mouillettes (special cards) or on your skin so that all the notes spread and you can perceive the fragrance. A perfume is never the same and can alter for factors that do not depend on the perfume itself or on the house that produces it.
When it is put on your skin it can transmit a different olfactory perception than when you smell it. This depends on many factors:
- skin ph . The epidermis has a very complex structure but at the same time balanced thanks to the hydrolipidic mantle, slightly acidic pH and skin microbiota. When the skin is hydrated and cared for, it is like fertile ground ready to receive seeds. But if the skin is left to neglect and is altered by other factors, the situation changes.
- perspiration : sweat, in fact, is a compound (water, sodium, potassium, chlorine and others) that combined with the oil or alcohol of the perfume generates a slight change in the essence.
- hormones: capable of altering the skin's pH, favoring certain olfactory notes to the detriment of others, making them perceived differently than before. This is why an essence that was previously pleasant, at a certain point could be unpleasant or even odorless.
2. Judging a perfume immediately after spraying it: after spraying the perfume on the card, you need to wait a few moments before bringing it close to your nose. If you don't wait this long, your olfactory receptors will only perceive the top notes, which are very intense but not very persistent. The habit of rubbing your wrists is wrong. In this way, in fact, the perfume molecules are broken, canceling their balance and preventing the fragrance from following its olfactory pyramid.
3. Spraying a perfume you want to give as a gift on yourself : never do it! To give a perfume as a gift, you need to know the tastes of the person to whom it is intended. Furthermore, our skin does not react in the same way to the skin of the other person and may not like it. We therefore recommend that you get help from our Beauty Assistants in the store to find the right fragrance to give as a gift, always starting from what the person likes.
4. Smelling many scents in a short time: wrong! Usually it is better to smell a maximum of three so as not to confuse them with each other and
To bring the olfactory conditions back to normal it is usually enough to take a break, drink a glass of water or two, go outside and breathe in clean air, not saturated with odors, for a long time. But this is not always feasible, especially since it would greatly lengthen the time needed to test different perfumes . 
The Coffee
A quicker solution is represented by coffee . Niche perfumeries, like ours, often provide customers with a small container in which are placed some coffee beans, just open it and smell it for our receptors to be literally reset.
At that point we can start testing new fragrances again and buy the one that suits us best or as a gift! Have you tried the new Montale fragrance, Oud Pasmina ? or the new Viking Cologne by Creed ?
Two amazing olfactory journeys!
The article 4 mistakes to avoid when buying a perfume comes from Vittoria Profumi .
